Privacy Policy

insureyourlove.org is an educational website sponsored by the LIFE Foundation, a nonprofit organization dedicated to helping consumers make smart insurance decisions to safeguard their families’ financial futures. LIFE makes every effort to protect the privacy of those who access its various web properties. To enhance your user experience, we collect and store certain information that is generated automatically as you navigate through various features of the insureyourlove.org website. For example, we use a standard feature found in browser software called a “cookie.” Cookies are small files that your web browser places on your hard drive for record-keeping purposes. By showing how and when visitors use the site, cookies help us track user trends and patterns. They also prevent you from having to re-enter your preferences on certain areas of the site, like our life insurance needs calculator, where you may have entered preference information before. Information about your computer’s connection to the Internet is another example of information that we automatically collect as you navigate the site. This allows us, among other things, to improve the delivery of our web pages to you and to measure traffic on the site. Gathering and evaluating traffic data enables us to make site adjustments that enhance the overall user experience.

Our site includes links to other websites, whose privacy policies we do not control. When you access another website through our site, use of any information you provide is governed by the privacy policy of the operator of the site you are visiting. LIFE is not responsible for and has no control over the privacy policies, if any, of such external sites.

To better serve visitors to insureyourlove.org, LIFE may occasionally conduct surveys to gain an understanding of what people think about the site’s content and features. Unless required by law, or as otherwise noted in a survey request, LIFE does not disclose to third parties the identities of those who respond to surveys, but may disclose to the public the survey responses themselves, both individually and in the aggregate.

Notwithstanding LIFE’s efforts to protect the privacy of visitors to the LIFE website, transmission of sensitive or confidential information to the LIFE website should be guided by an understanding that electronic communications are not entirely secure against interception.

Questions or comments about this Privacy Statement or the insureyourlove.org website may be sent to the attention of Chris Hill at The LIFE Foundation, c/o  1655 N. Fort Myer Drive, Suite 610, Arlington, VA 22209.